What is the best strategy for starting up an online storefront for a startup clothing brand?
Answer by Syama Meagher: I second Ryan. Big Cartel and Shopify are great. I’d also like to throw in there Storenvy, and Goodsie.…
What are some real benefits one may get, even if his e-Commerce startup (based on online ordering) will be a failure?
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What Is a Fashion Buying Cycle?
Answer by Syama Meagher: A buying cycle refers to when buyers are “going to market” and placing orders. There are traditional times to…
Retail Roundup: New Technology: Comptoir des Cotonniers
www.ScalingRetail.com This week, we’re chatting about a new interactive technology launched by Fast Company’s Comptoir Des Cotonniers.
Suppose you have a business idea. After some research you discover that in the US this service is already being provided and quite popula…
Answer by Syama Meagher: Yes, Competition is a great form of validation. Take a close look at what others are doing in your…
How do I distribute my products to retail stores in the US?
Answer by Syama Meagher: Develop a sales strategy. 1. What Stores do you want to be in? Where are your competitors selling? 2.…
Which ecommerce platform should we use?
Answer by Syama Meagher: My favorite Ecommerce sites to use for a more sophisticated yet easy to launch site would be Shopify and…
What is a good wholesale profit margin?
Answer by Syama Meagher: very general question. In fashion you should expect that the wholesale price when marked up by 2 or 2.5…
Retail Roundup: Expanding Your Demographic
www.ScalingRetail.com Enter new markets. We tend to go after obvious demographics, but often leave out markets that we could be creating products for.…
Can product videos help to increase your eCommerce sales?
Answer by Syama Meagher: absolutely. product videos are the window into your craftsmanship brand ethos. There are small and larger companies that are…