Driving Sales this Holiday Season: Black Friday to Christmas

Black Friday is upon us, and as a business that may not have $50,000 for an advertising budget you may want to re-consider what options you have. Not all businesses HAVE to participate in Black Friday or the sales leading to Cyber Monday. Your business is only responsible for catering to your audience. This is…

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The Ultimate Guide to Selling Wholesale

Do you have the best strategies in place and are you satisfied with your wholesale revenues? It’s that time of the summer! Did you just show at POOLTRADESHOW or MAGIC? Maybe you’re getting prepped for Capsule in NY or you just showed at NY NOW. Or maybe you’ve said enough this season and will be doing…

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The Truth About Fashion Business Cards

The Truth about Fashion Business Cards Who doesn’t love getting fresh business cards? There are so many options these days: embossing, extra smooth, textured. You might even have a slight obsession a la Patrick Bateman (American Psycho) “Look at that subtle off-white coloring; the tasteful thickness of it… Oh my God, it even has a…

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