Creating an About Page that Sells

TRANSCRIPT In this chapter, we go in-depth into knowledge about how to build the perfect about page, the about page that really speaks to your customer, the about page that really reflects who you are, and the about page that ultimately gets that person to hook into your brand. That’s the whole point of an…

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Video: Retail Roundup: Sears Click-to-Car App & Small Biz Innovation

www.ScalingRetail.com @ScalingRetail Sears launched a new App that allows customers to purchase from their phone, drive to the store, and have a customer service rep come to the car and drop off the package. How can small businesses diversify their strategies? Watch on. Audio Only:   Hi, and welcome to Scaling Retail, this is Syama…

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Video: Retail Roundup: Small Biz Tech- FlixStock & Celery

Audio Only: www.ScalingRetail.com @ScalingRetail Small businesses have many options to choose from when looking at technologies for your fashion business. Today we discuss FlixStock (www.FlixStock.com) and Celery (www.trycelery.com). As this is a hot topic we will be discussing many options over the next few episodes of the Retail Roundup. Hi, and welcome to Scaling Retail.…

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Video: Retail Roundup: Amazon Kindle POS & Small Business Fashion & Retail

Audio Only: www.ScalingRetail.com @ScalingRetail With the launch of the Amazon Kindle POS system its a great opportunity to talk about new technologies in the POS (Point of Sale) space for small businesses. How do small retailers & brands choose the right system? Watch on.   Hi, this is Syama Meagher from Scaling Retail. I’d like…

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Video: Retail Roundup: Walmart & the $10M Made in USA Innovation Fund

Audio Only:   @ScalingRetail Walmart just announced the investment of $10M into an innovation fund geared to Made in USA manufacturing and production. How can small businesses take advantage? Watch in this week’s Retail Roundup. Hi. Welcome to the Retail Roundup. This is Syama Meagher from Scaling Retail. This week I’d like to chat with you…

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Retail Roundup: Accenture, Big Data & Small Businesses

  Audio Only:   This week we look at Big Data. How can small businesses look at data in meaningful ways? We offer a both a customer centric and sales analytics approach. Hi, welcome to the Retail Roundup. This is Syama from Scaling Retail. This week we take a look at data. Big data, small…

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Retail Roundup: Best Buy & Showrooming

  Audio Only: Hi and welcome to the retail roundup this is Syama Meagher from Scaling Retail. This week we took a look at show-rooming in particular Best Buy. This holiday season Best Buy launched a wonderful commercial featuring Will Arnet and really putting up forward and front that they are suffering from show-rooming. They turned it into…

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Retail Roundup: Patagonia & Reverse Marketing

Audio Only:  Hi everyone. This is Syama from Scaling Retail. And this week I’d like to talk to you about the new Hi everyone. This is Syama from Scaling Retail. And this week I’d like to talk to you about the new Patagonia “Be Useful” Campaign. This campaign was launched, where they have their customers showing that…

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