7 Days to Launching Your First Great Facebook Ad

Facebook is such a powerful advertising tool. It is effective for both fashion retail brands with robust Facebook pages and those who do not have active Facebook pages- as you can drive traffic to your site and bypass the Facebook page engagement. Facebook for fashion startups and growth stage ecommerce businesses can be especially confusing and…

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Amazon & Rebecca Minkoff Ditch Cashiers and Sales Associates For New Types of Technology

When does technology cross the line from beneficial to taking away from the customer experience? I’ve been struggling with the latest in innovation for retail. The new Amazon grocery store in Seattle and the new Rebecca Minkoff store in Manhattan are opting out of the traditional selling experience. They’ve ditched the cashier and sales associate…

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