CEO Advice
Why Casual Mentorships Work in Fashion
How to Hire the Right Team to Scale Up
Hiring is a major factor when you’re growing your fashion business to scale. Your modest team of a few talented professionals was perfect in your startup days but bigger plans and more initiatives requiring a suite of new responsibilities and skills calls for definite growth when it comes to your most important resource – the…
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Learn the Basics of Content Management (and Key Terms to Master It)
Do you know the essentials of content management and how it can boost your business’ visibility? “Content is king”. I think we come across this golden quote by Bill Gates every single day. And while he said it all the way back in 1996, it’s as relevant as ever. High quality, professional, engaging and properly…
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Do You Need a Business Plan for Your Fashion Business?
10 Tips to Starting a Fashion Blog for Your Fashion Business
Writing a blog can seem like a daunting task, especially when you consider the amount of time it takes to plan the content, write, edit, and syndicate it. But if you find yourself reading this blog post then you realize that it can also be very powerful. Lets unpack why a blog for your fashion…
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Driving Sales this Holiday Season: Black Friday to Christmas
Black Friday is upon us, and as a business that may not have $50,000 for an advertising budget you may want to re-consider what options you have. Not all businesses HAVE to participate in Black Friday or the sales leading to Cyber Monday. Your business is only responsible for catering to your audience. This is…
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Tips To Find The Perfect Co-Founder
This post was originally written for Create & Cultivate by me (Syama Meagher, CEO of Scaling Retail). Create & Cultivate Is an Online Platform & Conference Series for Female Entrepreneurs in the Digital Space. Its such a useful post, I wanted to make sure my readers saw it. Many of us have a vision of…
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Inside the SAP Retail Forum: The Future of Retail
The SAP Retail Forum is a yearly conference where industry leaders gather to discuss new technology in retail and the future of customer service and sales. This year I had the pleasure of attending and speaking on the topic of Social Selling: how to leverage popup shops, mobile and social to sell to customers. I…
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Why No One Reads Your Emails + How to Fix It
Why No One Reads Your Emails + How to Fix It This blog post is going to change the way you send pitch emails forever. If you are lucky you will have caught the post in time to make it to the NET 30 webinar on how to sell wholesale. Enticing, yes? Read on. I…
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