Why Retail Needs Brick-and-Mortar and E-Commerce to Survive
Whether you rely on your own retail shop or wholesale fashion accounts to thrive, it’s time to stop choosing between brick-and-mortar and e-commerce…
Should Your Brand Sell on Amazon?
Innovation in Retail: How a CO-OP Website Can Boost Online Sales
Are you working with other brands to maximize your resources and increase sales? I was writing a blog post for StartUp Fashion on…
7 Days to Launching Your First Great Facebook Ad
Facebook is such a powerful advertising tool. It is effective for both fashion retail brands with robust Facebook pages and those who do…
Amazon & Rebecca Minkoff Ditch Cashiers and Sales Associates For New Types of Technology
When does technology cross the line from beneficial to taking away from the customer experience? I’ve been struggling with the latest in innovation…
Driving Sales this Holiday Season: Black Friday to Christmas
Black Friday is upon us, and as a business that may not have $50,000 for an advertising budget you may want to re-consider…
Should You Breakup with Your Facebook Page?
Is it time for you to breakup with your Facebook page? Maybe you don’t have the time to build an active Facebook community.…
E-M and Now Introducing S-Commerce
Social Commerce (S-Commerce) is the new sales channel brands are looking to exploit. S-Commerce apps blend the ease of mobile sales with the…
Choosing the Right Shipping for your Business
Lillian Anselmi is part of Modalyst an online distribution platform specializing in dropshipping for independent brands. Their technology allows e-commerce stores to easily…