Sales are the lifeline of your business. No sales, no business. So its very important to develop your sales strategy. Your strategy might include e-commerce, wholesale, popup shops, consignment, and drop-shipment amongst others. This blog post we will discuss the 1st step to selling e-commerce and the 1st step to launching wholesale. For more advice on…
Read MoreFashion
All things generally related to fashion.
How to Price Your Collection: A Step-by-Step Guide
Fashion brand startup owners, we know coming up with prices for your first collection can seem daunting but it’s actually very straightforward with the right information on your hands. Tune in for pricing strategy tips for success.
Read MoreHow to Start Your Business When Working Full-Time
Sneak Peek: “Grow Revenue” POOLTRADESHOW
Scaling Retail: Presentation at POOLTRADESHOW "Grow Revenue" from Scaling Retail I will be speaking at the POOLTRADESHOW Thursday, January 16th on how brands can “Grow Revenue”. We will discuss how to exploit revenue streams, manage cash flow and business development.
Read MoreSyama’s Favorite Apps for iPhone + More!
Here are a few that I use on a regular basis: Boomerang: Great for scheduling emails- stay on top of multiple time zones. Boomerang adds scheduled sending and the easiest, most integrated email reminders to Gmail, helping you reach Inbox Zero. Streak: A simple CRM platform and way to automate emails! Manage customers directly inside…
Read MoreWhat is the difference between Drop Shipping & Cross Shipping?
New business models are the wave of the future and understanding how to work with these new types of retailers will help you maximize those relationships and, of course, make more money! Here is what you need to know. Drop-Shipping What it is: The online retailers sells your product on their platform. Once the customer…
Read MoreCreating Product Pages That Sell Your Products- Fashion Ecommerce
Transcript! Hi I’m Syama, CEO of Scalling Retail. I’m so happy you get to join me today. We are going to talk about some really important information that’s really going to help drive sales to your eCommerce platform. In particular, we are going to be taking some tips from Chapter Four of my latest…
Read MoreDemystifying High Fashion: The Pricing Strategy with Syama Meagher
I sat down today to talk with Syama Meagher, a luxury fashion vet, to pick her brain on the most mystifying questions in the high end fashion industry. In the first of a 2 part series, Syama goes into depth on how to develop a pricing strategy around your two biggest markets, and the best…
Read MoreHoliday Sales Planning Strategies
Everyone is starting to think about what they’re going to do for the holiday season and holiday planning, but this can be a daunting task for a small designer. What you may not know is that the holiday season really starts in October. Traditionally, we always think about opening up presents around Christmas time, but…
Read More3 Insights on How to Assess the ROI of Sustainability
Corporate sustainability is no longer seen as just a costly PR move used to appease social pressure; it can truly prove to be both cost saving and profitable when implemented the right way. The issue with measuring the return on sustainable investment is that there are a number of benefits that are hard to numerically…
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