Scaling Retail Blog
The fashion retail world is an exciting one – however, for new fashion startups, it can also be a daunting one if you are just starting up your brand. And while some of the business can be rather “learn as you go”, it is a lot more comfortable to enter the business armed with knowledge…
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Body positivity has become a significant trend with online clothing startups, with inspiring brands like Chromat, Universal Standard, and Sela Fit at the forefront. As you find yourself considering if your brand should join the movement, there are a few crucial elements to consider first. Much like the backlash received by the greenwashing movement, size…
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Size inclusivity has become a recent trend in the last few years. Similarly to the green-washing movement, it’s starting to get a bit of notoriety and backlash. It’s no longer enough for a brand to just claim they’re size-inclusive – the same goes for claiming sustainability. So what does it actually take? Case Study – Chromat…
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How do you maximize your time at busy trade shows? Every trade show calls for a commitment of time- even when you know what you want for your fashion design business. The typical show stretches on from the early morning to at least the late afternoon, for a period of about two to three days.…
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What qualifies a manufacturer as the right one for you, and how will you track them down? One of the most important things you’ll do before starting a fashion label, will be pinpointing the right manufacturer. The right manufacturer for your brand is not necessarily the right production partner for another. Your brand needs someone…
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Do you know how to manage inventory and strategically plan sales? It can be frustrating when your products aren’t selling. And if it’s your first slow sales season, it can even be a little scary. But the truth is, it doesn’t have to be uncomfortable at all. It’s actually normal for sales to have dips…
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