Scaling Retail Blog
For most small business owners, the idea of having a support system of talented and intelligent people sounds appealing—especially when it comes time to scale your business. But, the truth is, a business advisory board won’t do your fashion startup business much good unless you identify exactly what you need from your advisors. Here are…
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We all want to get paid, right? Well, for small business owners, getting that paycheck can be a little more complicated than for others. It all depends on your business model, financial setup, and profitability. This post gets into the details of figuring out how to pay yourself when running a small fashion business. Revenue…
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What are the steps that will take you from a concept to actually building a fashion brand? In the early stages, there’s so much involved that it can be easy to get ahead of yourself and overlook some critical first steps. So, before you get too far along, what should come first? Know Your Target Audience…
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For any fashion boutique or brand, it’s all about staying relevant and staying top of mind in the industry. Once you’ve got a solid brand identity and/or a rhythm of regular lines and launches, you can incorporate a capsule collection into your marketing plan. Capsule collections are a great way to pop in new interest—but…
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If you’re planning on starting a fashion label, you definitely have a big question in mind… how much money do you need? The simple answer is you need a lot more than you think! What Does It Take to Launch a Fashion Business? Let’s clear up a couple of common misconceptions before we dive deeper…
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Fashion startups! This business is tough but it’s even more difficult if you don’t take the time to master the basics of retail. How well do you understand your fashion business? There’s a lot more required for retail success than having beautiful products, inspiring photography, and a creative brand voice. These are all important considerations…
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