We all want to get paid, right? Well, for small business owners, getting that paycheck can be a little more complicated than for others. It all depends on your business model, financial setup, and profitability. This post gets into the details of figuring out how to pay yourself when running a small fashion business. Revenue…
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Getting Funded: What do Investors Look for in a Fashion Brand?
These days, investors are looking for both a sure thing and a unicorn. So, what does that actually look like for an independent fashion brand? This article outlines what to consider before getting funded—no strings attached. Check Yourself (and Your Track Record) As an independent fashion business, do you know what your track record is?…
Read MoreFrom Concept to Brand: Advice for Fashion Startups
What are the steps that will take you from a concept to actually building a fashion brand? In the early stages, there’s so much involved that it can be easy to get ahead of yourself and overlook some critical first steps. So, before you get too far along, what should come first? Know Your Target Audience…
Read MoreStartup Shortcuts: How to Test Your Fashion Business Before Launching
Why Millennials and Gen Z Love Eco-Conscious Brands
Younger generations are embracing sustainability with fervor. What’s behind the movement and how will you get involved? Though sometimes controversial, many of today’s consumers insist brands should take a stand- and this is especially true with younger generations. While worthwhile political and social issues surely exist, they can often be extremely polarizing, alienating large groups…
Read MorePivotal Next Steps After Securing Your First Wholesale Order
You’ve received a wholesale order- congrats. What’s your process for what comes next? Securing your first wholesale order can be incredibly exciting, but there’s a critical process that must come next in order to stay compliant and officially close the sale. Here’s your three-step guide to closing your next wholesale order with success- whether you…
Read MoreHow to Determine If You Need a Retail Consultant
As you work to determine if you need a retail consultant, it’s important to first understand what a consultant is, what a consultant does and what the difference is between a retail consultant and a retail strategist. Read on to learn qualities to look for, warning signs to avoid and how to know you’re ready…
Read MoreHow to Land Press and Interviews for Your New Small Fashion Business
Have you launched a successful PR strategy for your small fashion business? An excellent PR firm can secure quality press for your new fashion business – and in a very short period of time. While it may require a significant investment, the results are certainly worthwhile. However, hiring a PR agency at $2,500-$4,000 monthly retainers…
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Starting a Fashion Label: How Much Money Do You Really Need?
If you’re planning on starting a fashion label, you definitely have a big question in mind… how much money do you need? The simple answer is you need a lot more than you think! What Does It Take to Launch a Fashion Business? Let’s clear up a couple of common misconceptions before we dive deeper…
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