5 Ways to Maximize the In-Store Retail Experience

If you’re privileged enough to own a retail brick-and-mortar store, you’re probably wondering about all the different ways you can really capture the in-store retail experience and relay branding. Aside from general staging techniques, meaning the furniture or how you’re merchandising your fashion boutique, there are five different key elements that really come into play…

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Brick-and-Mortar Staging: The New How-To Guide

There’s never been a better time to highlight the importance of getting brick-and-mortar staging right. It’s a unique moment in fashion: most direct-to-consumer (DTC) brands are excellent with e-commerce, marketing and communications and data and analytics, while very few know much at all about the brick-and-mortar sphere. Due to the runaway success of the top…

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