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COVID-19 Crisis Management Resources

There is nothing really normal about this so-called “new normal”: these are unprecedented times and there’s no playbook for how you should operate, no logbook of where to go. So Scaling Retail has pulled together a number of curated resources to share with the community, and will continue to update this posting as more are added.


Our Scaling Retail YouTube channel has a host of crisis management resources at the ready.

Webinar 1

Our first webinar, hosted on 03/20/20, brought together experts in legal, PR, operations, sourcing and small business matters:

Webinar 2

Our second webinar, hosted on 03/27/20, brought together a new field of experts, focusing on legal, HR, finance, sourcing and small business matters:

We also have compiled all Coronavirus and crisis management resource videos in one playlist for easy access.


COVID-19 Crisis Management Resources: A list of documents and links to assist small brands in terms of grants and crisis management. These vary sometimes by location, and so we have links to national and state-based information.

Small Fashion Brands Shipping During Coronavirus: A living document full of over 75 businesses that are open and shipping during this time, with updates to the list being made all the time. Feel free to use this to find a business to patronize or add your own info to the list and share within your community.

SBA Loan Documents: Folder containing various applications and forms for applying for SBA Loans.

We also encourage you to follow us on Instagram, where we host interactive Live Question & Answer sessions – send us a DM there and we can address your crisis management questions on our next Retailing Weekly!

As always, please feel free to reach out to us if we can assist in any way at We also are here to help with FREE one hour crisis management strategy sessionssign up for a consultation!