Scaling Retail Blog
Brands and companies mostly focus on the designing, production and sending out remarkable products to the market that are capable of engaging their respective demographics. On the contrary, retailers mostly concentrate on optimizing their brand diversity, demand generation and inventory quantities that drastically enhance the product fit for a particular retail location or property. Retail brands should now…
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The Perfect Last Year By Ty Long The first thing people ask after reporting last week’s sales is what we did last year. Last year can provide some perspective, but how useful is one data point? Just as this year’s sale number contains all the peculiarities and randomness of a selling season, so would last…
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I was recently interviewed by Esther HU from NPR to discuss the future of retail along with Warby Parker CEO Dave Gilboa. Listen and read the interview here Excerpts from my interview: “With food trucks becoming more and more open and available, and the kind of migration of bringing that, I actually think that…
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Join me in Los Angeles as I discuss Growing Revenue on July 10th 2014. So, you have a fashion brand. And you want to get better. Get in better stores. Be a better brand. And make a bigger splash at the trade shows. Well, we designed SWIM LESSONS just for you. It’s one day. It’s…
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Answer by Syama Meagher: I second Ryan. Big Cartel and Shopify are great. I’d also like to throw in there Storenvy, and Goodsie. Check out: Converting Clicks to Cash: Fashion Ecommerce for Beginners for some tips. View Answer on Quora
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View Question on Quora
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Answer by Syama Meagher: A buying cycle refers to when buyers are “going to market” and placing orders. There are traditional times to buy: September (Spring), February (Fall), then there is Resort and Pre-Fall. While most businesses operate under this schedule, buyers are increasingly looking to purchase all year in smaller quantities to provide continual…
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www.ScalingRetail.com This week, we’re chatting about a new interactive technology launched by Fast Company’s Comptoir Des Cotonniers.
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